Overview

Celebrity event
in Shanghai

 

Celebrity event in Shanghai:
VOK DAMS organizes Lufthansa Meet & Greet with FC Bayern Munich

Lufthansa Meet & Greet with FC Bayern Munich kicked off in Shanghai yesterday as part of the official “Audi Summer China Tour 2015”. Thousands of fans have been awaiting the arrival of Bayern Munich in China, massive crowds of fans are following their soccer stars around town hoping for a picture opportunity, an autograph or even just being a little closer to their heroes for a moment.

Meet & Greet with FC Bayern Munich was organized for more than a lucky 100 of Lufthansa’s social media followers spanning across WeChat & Weibo. The fans were treated to a unique experience where they interacted in close proximity with the star players playing foosball, entering a juggling competition, taking plenty of selfies, and receiving autographed memorabilia. The venue (which had been kept a secret until the very end) was filled with joyful interactions which boosted excitement and made it an unforgettable day for the Chinese FC Bayern Munich fans.

Lufthansa Marketing Manager China comments: "Lufthansa is a very proud partner of FC Bayern Munich for many years now, the team is flying in a very special FC Bayern branded Lufthansa Boeing 747-400. We are very happy that we have had the chance to hold this Meet & Greet bringing two top FC Bayern Munich players to our guests. Everybody enjoyed it very much; it was great to see the enthusiasm of Chinese football fans."

VOK DAMS Shanghai provided the concept, design and execution of the entire event - including the set-up, the interactive program, VIP Management, entire event logistics, crew transportation, catering, photographers, translators --- making it a truly successful gathering for their client Lufthansa.